From Techniques To Jambian Music – The Rileys Transition With New Label, Beres Single
“There are a few things in life that are certain,” says Kurt Riley, “the future, growth, and change.”
“The Techniques label that our dad, the late Winston Riley, started, has cemented its name in music history by adding its contribution to the culture of reggae and dancehall locally and internationally, making hits and providing the world with two songs in particular that are the most sampled songs internationally out of Jamaica – Double Barrel by Dave and Ansell Collins in 1972 and Bam Bam by Sister Nancy in 1982.
“Over time, my brother, AndrÈ/Dj Dre Stylez, and I were behind the scenes adding our flavour to the Techniques label. Now, with the current success of Gyal You A Party Animal by Charly Black under our belt, doing 100 million on Spotify, 83 million views on YouTube, being performed on the Wendy Williams show, and keeping on growing, the record has become the benchmark of change and transition from what was to what is to come – Jambian Music – the name of Riley’s record label, which he has big hopes for in 2018 and beyond.”
WORKING WITH BERES
And as they look to the future, Jambian Music has produced a new Beres Hammond single titled My Kinda Girl, which will be digitally distributed by Vpal Music.
“All I can say is, perfect timing, Beres, Beres, Beres,” says Riley.
According to Riley, the experience working with Beres was an eye opener and a life-changing one.
“There are many producers out there, but only a few have this privilege. The man has a gift, musically, and shared it with us by recording not one, but two songs. I am on cloud nine. I’m the kid who got the exclusive 2020 virtual game controller. It gets no better than that. Now, I know what it means to be in the presence of a beautiful soul, and there is no better way to start the future of Jambian Music than with the musical vocal god of many decades, cutting his way on our new generation starship enterprise of music,” Riley said.
“For 2018, and years to come, you can expect the unexpected, great music, great production, more reggae and dancehall fusion for the next generation of music heads. The team will take no shortcuts and will never leave out the vibe and energy that make our culture so sought after by the world at large,” said Riley as he encouraged fans to “go and get our 2018 contribution to reggae My Kinda Girl by Beres Hammond.”